Babysteps builds the tools that let an estate agency present itself professionally, without needing a technical department of its own. Our starting point is simple: an independent agency deserves the same digital capability as the large groups — under its own name.
We build the system out in phases, so you never pay for what you are not using yet. You start with a solid foundation; smart insights and, later, AI come on top when you are ready for them. The CRM grows with your agency, not the other way round.
To give independent estate agents the technology that is otherwise reserved for the large groups — straightforward, affordable and entirely under their own brand.
Babysteps is run as a family firm: founder Jacques C. Schandorff and his father and co-founder Jacques H. Schandorff. You speak to the people who build it — no ticket queue in between.
We would rather tell you this up front than have you find out later.
BabystepsCRM is in daily use by agencies in Spain — not a prototype and not a mock-up. South Africa is where we are opening next, and you would be among the first agencies here.
We are setting up a local South African team so you have people in your own time zone. Until they are in place you deal with us directly, in English, and we work around your hours.
Your listings, clients and documents stay yours and are exportable at any moment. The system is built with South African data protection (POPIA) in mind; we will not claim more than that while the legal side is still being finalised.
Fully white-label — your name and look everywhere. BabystepsCRM stays behind the scenes.
Website, listings, leads, calendar, documents and email — no more patchwork of tools.
Export any time, no lock-in. If you ever leave, you keep your domain, content and data.
A real partner who knows your agency — not a ticket queue or a call centre.
Keep syndicating wherever you syndicate today. The portals bring traffic; your own site brings enquiries that are yours.
No long-term commitment. Phase 1 stands on its own; phases 2 and 3 only if and when you want them.
Already have a website? We rebuild it as a BabystepsCRM site with a full CRM behind it. Nothing yet? We build you an example from scratch. Then we call you to walk you through it — no obligation.
